// Copyright 2016 Google Inc. All Rights Reserved.
//
// Licensed under the Apache License, Version 2.0 (the "License");
// you may not use this file except in compliance with the License.
// You may obtain a copy of the License at
//
// http://www.apache.org/licenses/LICENSE-2.0
//
// Unless required by applicable law or agreed to in writing, software
// distributed under the License is distributed on an "AS IS" BASIS,
// WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
// See the License for the specific language governing permissions and
// limitations under the License.
package com.google.api.ads.dfp.jaxws.v201605;
import javax.xml.bind.annotation.XmlEnum;
import javax.xml.bind.annotation.XmlType;
/**
* <p>Java class for CustomTargetingValue.MatchType.
*
* <p>The following schema fragment specifies the expected content contained within this class.
* <p>
* <pre>
* <simpleType name="CustomTargetingValue.MatchType">
* <restriction base="{http://www.w3.org/2001/XMLSchema}string">
* <enumeration value="EXACT"/>
* <enumeration value="BROAD"/>
* <enumeration value="PREFIX"/>
* <enumeration value="BROAD_PREFIX"/>
* <enumeration value="SUFFIX"/>
* <enumeration value="CONTAINS"/>
* <enumeration value="UNKNOWN"/>
* </restriction>
* </simpleType>
* </pre>
*
*/
@XmlType(name = "CustomTargetingValue.MatchType")
@XmlEnum
public enum CustomTargetingValueMatchType {
/**
*
* Used for exact matching. For example, the targeting value {@code
* car=honda} will only match to the ad request {@code car=honda}.
*
*
*/
EXACT,
/**
*
* Used for lenient matching when at least one of the words in the ad
* request matches the targeted value. The targeting value {@code car=honda}
* will match to ad requests containing the word {@code honda}. So ad
* requests {@code car=honda} or {@code car=honda civic} or {@code car=buy
* honda} or {@code car=how much does a honda cost} will all have the line
* item delivered.
*
* <p>This match type can not be used within an audience segment rule.</p>
*
*
*/
BROAD,
/**
*
* Used for 'starts with' matching when the first few characters in the ad
* request match all of the characters in the targeted value. The targeting
* value {@code car=honda} will match to ad requests {@code car=honda} or
* {@code car=hondas for sale} but not to {@code car=I want a honda}.
*
*
*/
PREFIX,
/**
*
* This is a combination of {@code MatchType#BROAD} and {@code
* MatchType#PREFIX} matching. The targeting value {@code car=honda} will
* match to ad requests that contain words that start with the characters in
* the targeted value, for example with {@code car=civic hondas}.
*
* <p>This match type can not be used within an audience segment rule.</p>
*
*
*/
BROAD_PREFIX,
/**
*
* Used for 'ends with' matching when the last characters in the ad request
* match all of the characters in the targeted value. The targeting value
* {@code car=honda} will match with ad requests {@code car=honda} or {@code
* car=I want a honda} but not to {@code car=hondas for sale}.
*
* <p>This match type can not be used within line item targeting.</p>
*
*
*/
SUFFIX,
/**
*
* Used for 'within' matching when the string in the ad request contains the
* string in the targeted value. The targeting value {@code car=honda} will
* match with ad requests {@code car=honda}, {@code car=I want a honda}, and
* also with {@code car=hondas for sale}, but not with {@code car=misspelled
* hond a}.
*
* <p>This match type can not be used within line item targeting.</p>
*
*
*/
CONTAINS,
/**
*
* The value returned if the actual value is not exposed by the requested API version.
*
*
*/
UNKNOWN;
public String value() {
return name();
}
public static CustomTargetingValueMatchType fromValue(String v) {
return valueOf(v);
}
}